The "Rules" of Profitable Etiquette
P-R-O-F-E-T-I-Q-U-E-T-T-E
P: Play the game (better).
R: Ride your own ride...be yourself.
O: Objects of your affection - seek them.
F: Fix things.
E: Expect success.
T: Tell, don't ask.
I: Inspect your image.
Q: Question everything.
U: Up the ante.
E: Exchange gifts.
T: Talk trash.
T: Take time (for yourself and the people you love).
E: Examine your life.
If you want more details on all of these, they're in the book!